Measuring ROI: Making Value Visible and Durable
Map use cases to business outcomes with leading indicators, lags, and assumptions. Validate impacts through controlled experiments or pre-post analyses. Publish dashboards that link initiatives to financial statements for executive clarity.
Measuring ROI: Making Value Visible and Durable
Co-design attribution methods with finance to avoid disputes later. Agree on baselines, seasonality adjustments, and confidence intervals. Shared ownership converts skepticism into advocacy and secures reinvestment when results compound.
Measuring ROI: Making Value Visible and Durable
A manufacturer improved demand forecasting accuracy by five points, cutting expedited shipping. Finance validated savings, funding two more use cases. Share your validation stories and subscribe to receive our ROI template pack.
Measuring ROI: Making Value Visible and Durable
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